Marketing basics for a start-up business
Create your business plan in 30 days with this online course. This is a step-by-step process to help you achieve a business plan for your business. Weather you are looking to create a plan for funding, investment, business growth or to build a completely new business idea, this course will help you achieve a business plan in just 30 days.
We built this course for you to help you achieve a full business plan for the future of your business.
Why have one?
A written business plan: makes you to think realistically, objectively and unemotionally about your business. The process of writing a business plan leads to questioning of past and future assumptions. Having a fully developed plan makes it easier to communicate objectives and strategies to partners, employees, investors, backers and so on.
A business plan has two primary purposes. First, and foremost, it should be used to help run your company with a more cohesive vision. It is your roadmap. By truly analysing your plan for marketing, sales, manufacturing, go-to-market strategies, you greatly improve your chances for success.
The second purpose of a business plan is to find investment or bank loans that will enable you to execute your vision. Most investors will be looking for fully developed and cohesive plan to make a decision to invest. Investors, financial institutions or other type of lenders would not invest in your company unless you can demonstrate that you have a roadmap to success. Investors usually want to mitigate their risk by seeing realistic forecast for when they would be reaping a return on their investment or capital.
How is the course structured?
Part 1 – Planning
Part 2 – Research
Part 3 – Writing – Strategy and implementation
Part 4 – Financial Projections
Business plan Template
As part of this course you will also receive a template format which you can easily fill in with your own research and data. It will help you define who you are, describe your business, and document how you will be profitable.
Your business plan is not only a necessity when seeking finances for your business, it is also a recognised management tool that outlines exactly what your company will do and how it plans to succeed.
Your business plan should include
- Business overview: A brief description of your company and where it stands in the marketplace;
- Sales & marketing plan: The sales & marketing strategies that will be used to target your customers;
- Operating plan: A description of the physical aspect of your business operations;
- Human resources plan: Details on your key staff, HR policies & procedures;
- Action plan: The planned actions of the business over the next 2 to 3 years;
- Executive summary: A summary of the reasons you are seeking financing, together with a summary of your business operations;
- Financial appendix: The facts and figures that back up what you say in your plan.
The course is structure in 4 key parts, which contains videos, written explanations, templates, checklists and tools that you need to create a business plan in just 30 days. You will have a weekly checklist of thing you need to achieve in order to complete this course in 4 weeks.
You will need to dedicate an hour a day 5 days a week to complete all tasks in order to achieve the end goal, which is your business plan.
|Business Plan Day 1||00:45:00|
|Business Plan Day 2||00:00:00|
|Business Plan Day 3||00:00:00|
|Business Plan Day 4||00:00:00|
|Business Plan Day 5||00:00:00|
|Business Plan Part 2||00:00:00|
|Business Plan Part 3||00:00:00|
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